Wednesday, August 4, 2010

Indie Reality

If you’ve ever watched a movie on the Lifetime network you might agree that the films rarely mirror how most people live. Lifetime movies often consist of a put-together woman in an incredible home who is cyberstalked by a jealous neighbor or PTA rival. The protagonist appears in a great combination of outfits throughout the film. And she is sure to be seen in her gourmet kitchen as yet another call from her harasser comes in.

Lifetime Movie Network ended the 2008 first quarter with its highest total day and primetime delivery since its 1998 launch. It averaged 371,000 female viewers, 18 years and older, during primetime.

Obviously LMN has anything but trouble attracting female audiences. Maybe I’m in the minority. But I’ve always been drawn to the reality of indie films for the mere fact that I walk away at the end of it with an ability to put my own life in better perspective.

In May of this year, Ted Hope, among other industry professionals, interviewed with Fox Business News regarding the struggles of independent filmmaking. Ted closes this week’s Film Courage with the following quote (slightly paraphrased for time). Ted says:



“Indie filmmakers go into filmmaking precisely because of the type of story they want to tell, true stories that capture real emotions, that show the world as it is today. Not necessarily the big fantasy. And those stories have smaller audiences, so you sleep in the bed you make.”

“Some of the most exciting things happening right now ARE by filmmakers saying “I am not going to leave it to the distributors to find my audience.” I am going to use this great tool that is the Internet and aggregate those people before I even make the film. I am going to actually start to collaborate with that audience.”

“Independent films, because the budgets are low, can afford to be more innovative and take more risks. And I think we are going to see a lot more of these strategies eventually adopted by the big studios.”